/ Work

Quiet wins. Real receipts.

A selection of projects I've worked on — from funnels and email flows to full operational overhauls. Names changed for client privacy.

/01Funnel + Email

Wellness Coach Launch

Built a complete launch funnel with opt-in page, thank-you sequence, and 5-email nurture flow for a wellness coach entering the digital course space.

3× ROIResult
/02Social Media

Real Estate Content System

Created a 90-day content calendar, templated Canva assets, and managed daily posting across Instagram and Facebook for a boutique real estate firm.

+40% reachResult
/03Admin + CRM

SaaS Onboarding Overhaul

Redesigned client onboarding in Notion and HubSpot — cutting response times by 60% and eliminating dropped leads in the pipeline.

60% fasterResult
/04Email Marketing

E-commerce Email Revamp

Rewrote and redesigned the entire lifecycle email flow — from welcome to win-back — for a DTC skincare brand on Klaviyo.

2.4× opensResult
/05Admin Support

Non-profit Calendar Rescue

Untangled 6 months of scheduling chaos across 3 time zones for a growing non-profit, then built a repeatable booking system in Calendly + Notion.

10 hrs saved/wkResult
/06Project Management

Agency Project Tracker

Built a multi-client project dashboard in Notion with automated status updates, deadline alerts, and weekly reporting for a creative agency.

Zero missed deadlinesResult

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